Leading the activity were Mr. Norihide Takei, Director and General Manager of Suzuki Philippines’ Automobile Division, Mr. Ira Valte, National Sales Manager, and Mr. Jeff Lopez, Brand Communications Group Head of the Automobile Division, together with members of Suzuki Philippines’ Marketing and Brand Communications teams. The group participated in releasing rescued Pawikan hatchlings into the sea — a symbolic and heartfelt moment highlighting the importance of collective action in protecting the environment.

The hatchlings released during the activity came from Pawikan nests adopted by Suzuki Philippines during  its first visit to the conservation center as part of the Suzuki Fronx media and bank partners drive. During  that earlier visit, Suzuki Philippines also donated a Suzuki Jimny to support the center’s conservation and  coastal monitoring efforts. The vehicle was formally turned over to Mr. Aurelio Llenarez, President of the  Pawikan Conservation Center, together with Ms. Angeline Vigo, Manager of the Pawikan Conservation  Center. 

According to the Pawikan Conservation Center, their conservation efforts have yielded encouraging  results. Out of 100 nests, a total of 9,468 Pawikan eggs were safely secured. From these, 8,713 baby turtles  successfully hatched, demonstrating the impact of sustained conservation work and community  partnerships.

During the visit, Suzuki Philippines team members experienced firsthand the conservation process by  carefully digging through protected nests to collect newly emerged hatchlings before releasing them into  the sea. As the sun set over the West Philippine Sea, the group released the baby turtles along the  shoreline — a powerful and emotional reminder of the shared responsibility to protect nature for future  generations. 

The activity reflects Suzuki Philippines’ brand philosophy, “By Your Side,” which extends beyond mobility  solutions to supporting communities, protecting the environment, and contributing to meaningful causes.  Through its partnership with the Pawikan Conservation Center, Suzuki Philippines continues to play an  active role in marine conservation and environmental awareness.

Suzuki Philippines looks forward to strengthening this partnership through more collaborative initiatives  that will help protect Pawikan populations and preserve the country’s coastal ecosystems. 

By working together with organizations like the Pawikan Conservation Center, Suzuki Philippines remains  committed to being by the side of communities, nature, and future generations. 

For more information, you may check out any authorized Suzuki Auto dealerships nationwide or visit  http://suzuki.com.ph/auto/. For daily updates on Suzuki, please like Suzuki Auto PH’s Facebook page at  https://www.facebook.com/SuzukiAutoPH, follow them on X at https://x.com/SuzukiAutoPH and  Instagram at @suzukiautoph.

ABOUT SUZUKI PHILIPPINES 

Suzuki Philippines Incorporated is a wholly-owned Japanese multinational firm highly recognized in the  automotive industry. The company specializes in the manufacture and sale of motorcycles and the  distribution of compact vehicles and outboard motors. 

Suzuki has established its reputation worldwide for quality, versatility, and innovation, and has created a  heritage of trust and reliability. www.suzuki.com.ph 

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